Resources

Webinar - April 6, 2022

Marketing Leaders’ Guide to Driving Host Productivity and Increasing Revenue

Webinar - February 18, 2021

Operating in a Hyper-Competitive Environment During a Pandemic - The Oklahoma Challenge

Article - December 15, 2020

Casino Science - Leading Data-Driven Innovation for Casino Marketing

Webinar - May 12, 2020

CDC Gaming/Casino Science COVID-19 Pandemic Series: Gaming in the Time of Coronavirus – Managing the Uncertainty Ahead

Article - Oct 25, 2018

Casino Science selected as CIO Review's 20 Most Promising Technology Solution Providers for Casinos in 2018

Article - Jul 5, 2018

¡Viva La Casino Analytics Revolución! – Parte II

Article - Apr 5, 2018

¡Viva La Casino Analytics Revolución

Article - Nov 27, 2017

Five Ways to Avoid Buying A New BI System

Article - Jul 24, 2017

Raving Flash! The Importance of Experimentation

​

Article - May 15, 2017

Using social media data to learn about your players.

​

Article - Jan 10, 2017

What Casino Marketers Can Learn From the 2016 Election – Don’t get caught off guard with inaccurate or ambiguous data.

Article - Nov 10, 2016

Using Location Analytics for Player Retention and Player Acquisition.

​

​

Article - Sep 20, 2016

How Amazon got me to open up my wallet - Using RFM at your property for smarter promotions and offers - Part I

Video - Jun 29, 2016

Location Analytics with Casino Science CEO and Founder, Az Husain.

​

Article - May 2, 2016

How to Pull the Data You Want with Your Existing Technology

​

Webinar - June 16, 2021

Transforming Your Casino’s Hosts to a Sales-Driven Player Development

Zoominar - January 12, 2021

The Silver Lining in an Uncertain Year - How Casinos Can Take Advantage of Regionalization Effects

Webinar - July 6, 2020

CDC Gaming/Casino Science COVID-19 Pandemic Series: Strategies and Tactics to Avoid COVID-19 Infections at Your Casino

Webinar - April 29, 2020

CDC Gaming/Casino Science COVID-19 Pandemic Series: Managing Your Property Reopening – The New Reality of the Slot Floor

Article - Oct 14, 2018

CEO tells G2E panel: Track gaming, nongaming spending to figure a guest’s total value

Article - May 4, 2018

How Big Data Shaped Today’s Casino and Why You Should Care

Article - Jan 15, 2018

Casino Analytics Is Entering a New Renaissance

Article - Oct 7, 2017

What Casinos Can Learn About Performance Management from Microsoft

Article - Jul 10, 2017

What You Need to Know About Cloud Computing - How this 21st century disruption will change casinos forever.

Article - Mar 16, 2017

Simplify your life and use automation to save time and money. Tools that work seamlessly behind the scenes to do the work for you.

Article - Dec 19, 2016

Are you sure your marketing investment is profitable? What my son’s swimming experience taught me about the importance of performance measurement.

Video - Oct 31, 2016

A primer on Casino Science - Meet Sam, a Marketing Director at a growing casino.

Article - Sep 19, 2016

How Amazon got me to open up my wallet - Using RFM at your property for smarter promotions and offers - Part II

Webinar - May 11, 2016

What every casino marketer should know about business intelligence - LCO Casino Case Study.